{
  "title": "Protein bar price study: October 2026 observations",
  "published_date": "2026-11-02",
  "label_snapshot_date": "2026-10-25",
  "observation_date_range": [
    "2026-10-22",
    "2026-10-26"
  ],
  "qualification_checkpoint_date": "2026-11-02",
  "scope": "68 eligible protein-bar records from the 79-record dated value guide; not all market offers. No fresh price/stock audit.",
  "formula": "pack_price_gbp / bars_in_pack * 20 / protein_g",
  "precision": "Decimal calculations use 28 significant digits; displayed prices rounded to two decimal places.",
  "delivery_limit": "Source quote delivery treatment varies; no delivery fee, FX conversion or conditional discount added.",
  "statistics": {
    "records": 68,
    "brands": 26,
    "median_cost_per_20g": "2.464957264957264957264957264",
    "minimum_cost_per_20g": "1.253333333333333333333333333",
    "maximum_cost_per_20g": "8.050909090909090909090909091",
    "bands": [
      [
        "Under £1.50",
        1
      ],
      [
        "£1.50 to under £2",
        14
      ],
      [
        "£2 to under £3",
        39
      ],
      [
        "£3 or more",
        14
      ]
    ],
    "lowest_price_per_bar_id": 276,
    "lowest_cost_per_20g_id": 290
  },
  "records": [
    {
      "id": 290,
      "brand": "Powerbar",
      "range_name": "30% Protein Plus",
      "flavour": "Lemon Cheesecake",
      "weight_g": 55,
      "protein_g": 17,
      "kcal": 193,
      "pack_price_gbp": 15.98,
      "bars_in_pack": 15,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T02:17:00.000Z",
      "cost_per_bar_gbp": "1.065333333333333333333333333",
      "cost_per_20g_protein_gbp": "1.253333333333333333333333333",
      "product_url": "https://whichbar.co.uk/bars/powerbar-30-protein-plus-lemon-cheesecake",
      "nutrition_source": "https://www.mueller.de/p/powerbar-protein-plus-30-lemon-cheesecake-2027941/",
      "retailer_url": "https://www.amazon.co.uk/dp/B01700AEK8",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 282,
      "brand": "Powerbar",
      "range_name": "30% Protein Plus",
      "flavour": "Vanilla Coconut",
      "weight_g": 55,
      "protein_g": 17,
      "kcal": 195,
      "pack_price_gbp": 19.71,
      "bars_in_pack": 15,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T01:17:00.000Z",
      "cost_per_bar_gbp": "1.314",
      "cost_per_20g_protein_gbp": "1.545882352941176470588235294",
      "product_url": "https://whichbar.co.uk/bars/powerbar-30-protein-plus-vanilla-coconut",
      "nutrition_source": "https://www.powerbar.com/cdn/shop/files/8aaffa1a955a4d85928b38197f7c1d7d_0f067f82-8cff-45b6-9a4e-5db62eb44d9b.jpg?width=2000",
      "retailer_url": "https://www.amazon.co.uk/dp/B000H30WS0",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 429,
      "brand": "Grenade",
      "range_name": "Protein Bar",
      "flavour": "White Chocolate Cookie",
      "weight_g": 60,
      "protein_g": 23,
      "kcal": 215,
      "pack_price_gbp": 22,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-26T08:52:05.625113+00:00",
      "cost_per_bar_gbp": "1.833333333333333333333333333",
      "cost_per_20g_protein_gbp": "1.59420289855072463768115942",
      "product_url": "https://whichbar.co.uk/bars/grenade-protein-bar-white-chocolate-cookie",
      "nutrition_source": "https://www.grenade.com/products/protein-bar-white-chocolate-cookie",
      "retailer_url": "https://www.grenade.com/products/protein-bar-white-chocolate-cookie",
      "quote_source": "Grenade exact product page, standard one-time box price excluding delivery. Published product-widget rating and visible review count."
    },
    {
      "id": 4,
      "brand": "Grenade",
      "range_name": "Protein Bar",
      "flavour": "OREO",
      "weight_g": 60,
      "protein_g": 21,
      "kcal": 233,
      "pack_price_gbp": 20.09,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-26T08:54:00.347Z",
      "cost_per_bar_gbp": "1.674166666666666666666666667",
      "cost_per_20g_protein_gbp": "1.594444444444444444444444445",
      "product_url": "https://whichbar.co.uk/bars/grenade-oreo",
      "nutrition_source": "https://www.grenade.com/products/oreo-protein-bar",
      "retailer_url": "https://www.amazon.co.uk/dp/B0BS49D1G5?th=1&psc=1",
      "quote_source": "Exact selected Amazon flavour and pack; ordinary one-time item price observed in browser. Delivery charges/eligibility may vary. Review summary for this selected listing."
    },
    {
      "id": 288,
      "brand": "Powerbar",
      "range_name": "33% Protein Plus",
      "flavour": "Chocolate Peanut",
      "weight_g": 90,
      "protein_g": 30,
      "kcal": 351,
      "pack_price_gbp": 24.58,
      "bars_in_pack": 10,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T02:17:00.000Z",
      "cost_per_bar_gbp": "2.458",
      "cost_per_20g_protein_gbp": "1.638666666666666666666666667",
      "product_url": "https://whichbar.co.uk/bars/powerbar-33-protein-plus-chocolate-peanut",
      "nutrition_source": "https://www.powerbar.com/cdn/shop/files/ad7f2cda17da43fca431b475a4db881c_7d66bc08-aa59-44b1-b540-ea27cf93822c.jpg?width=2000",
      "retailer_url": "https://www.amazon.co.uk/dp/B00JBD666Y",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 275,
      "brand": "Powerbar",
      "range_name": "Protein+ Low in Sugars",
      "flavour": "Chocolate Espresso",
      "weight_g": 35,
      "protein_g": 11,
      "kcal": 108,
      "pack_price_gbp": 15.32,
      "bars_in_pack": 16,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T00:27:00.000Z",
      "cost_per_bar_gbp": "0.9575",
      "cost_per_20g_protein_gbp": "1.740909090909090909090909091",
      "product_url": "https://whichbar.co.uk/bars/powerbar-protein-low-in-sugars-chocolate-espresso",
      "nutrition_source": "https://www.powerbar.com/cdn/shop/files/c54a828ba48d48fe94a2d0dea921d324_5d89437e-18cc-48f7-aa25-0111e713ece6.jpg?width=2000",
      "retailer_url": "https://www.amazon.co.uk/dp/B09X77H93J",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 1,
      "brand": "Grenade",
      "range_name": "Protein Bar",
      "flavour": "Chocolate Chip Salted Caramel",
      "weight_g": 60,
      "protein_g": 21,
      "kcal": 222,
      "pack_price_gbp": 21.98,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-26T08:54:02.779Z",
      "cost_per_bar_gbp": "1.831666666666666666666666667",
      "cost_per_20g_protein_gbp": "1.744444444444444444444444445",
      "product_url": "https://whichbar.co.uk/bars/grenade-chocolate-chip-salted-caramel",
      "nutrition_source": "https://www.grenade.com/products/protein-bar-chocolate-salted-caramel",
      "retailer_url": "https://www.amazon.co.uk/dp/B084ZGV3Y7?th=1&psc=1",
      "quote_source": "Exact selected Amazon flavour and pack; ordinary one-time item price observed in browser. Delivery charges/eligibility may vary. Review summary for this selected listing."
    },
    {
      "id": 455,
      "brand": "Born Winner",
      "range_name": "Mega Pro",
      "flavour": "Choco Chip Cookie",
      "weight_g": 85,
      "protein_g": 30.6,
      "kcal": 299.2,
      "pack_price_gbp": 32.64,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-24",
      "cost_per_bar_gbp": "2.72",
      "cost_per_20g_protein_gbp": "1.777777777777777777777777778",
      "product_url": "https://whichbar.co.uk/bars/born-winner-mega-pro-choco-chip-cookie",
      "nutrition_source": "https://www.bornwinner.bg/pokupka/12-x-born-winner-mega-pro-%D0%BF%D1%80%D0%BE%D1%82%D0%B5%D0%B8%D0%BD%D0%BE%D0%B2-%D0%B1%D0%B0%D1%80-%E2%80%93-%D0%B1%D0%B8%D1%81%D0%BA%D0%B2%D0%B8%D1%82%D0%BAa-%D1%81-%D1%88%D0%BE%D0%BA%D0%BE%D0%BB%D0%B0%D0%B4%D0%BE%D0%B2%D0%B8-461",
      "retailer_url": "https://www.amazon.co.uk/dp/B0BZMKYXHG",
      "quote_source": "Amazon exact product page observed 24 October 2026"
    },
    {
      "id": 327,
      "brand": "BioTechUSA",
      "range_name": "Zero Bar",
      "flavour": "Chocolate Marzipan",
      "weight_g": 50,
      "protein_g": 20,
      "kcal": 190,
      "pack_price_gbp": 35.61,
      "bars_in_pack": 20,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T06:17:00.000Z",
      "cost_per_bar_gbp": "1.7805",
      "cost_per_20g_protein_gbp": "1.7805",
      "product_url": "https://whichbar.co.uk/bars/biotechusa-zero-bar-chocolate-marzipan",
      "nutrition_source": "https://shop.biotechusa.com/products/zero-bar-protein?variant=29472155172934",
      "retailer_url": "https://www.amazon.co.uk/dp/B0757VQM7J",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 428,
      "brand": "Grenade",
      "range_name": "Protein Bar",
      "flavour": "White Chocolate Salted Peanut",
      "weight_g": 60,
      "protein_g": 20,
      "kcal": 242,
      "pack_price_gbp": 22,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-26T08:52:05.625113+00:00",
      "cost_per_bar_gbp": "1.833333333333333333333333333",
      "cost_per_20g_protein_gbp": "1.833333333333333333333333333",
      "product_url": "https://whichbar.co.uk/bars/grenade-protein-bar-white-chocolate-salted-peanut",
      "nutrition_source": "https://www.grenade.com/products/protein-bar-white-chocolate-salted-peanut",
      "retailer_url": "https://www.grenade.com/products/protein-bar-white-chocolate-salted-peanut",
      "quote_source": "Grenade exact product page, standard one-time box price excluding delivery. Published product-widget rating and visible review count."
    },
    {
      "id": 276,
      "brand": "Powerbar",
      "range_name": "Protein+ Low in Sugars",
      "flavour": "Vanilla",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 112,
      "pack_price_gbp": 15.02,
      "bars_in_pack": 16,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T01:17:00.000Z",
      "cost_per_bar_gbp": "0.93875",
      "cost_per_20g_protein_gbp": "1.87750",
      "product_url": "https://whichbar.co.uk/bars/powerbar-protein-low-in-sugars-vanilla",
      "nutrition_source": "https://www.powerbar.com/cdn/shop/files/11350b2e3cb04cc5b1a48d196a7ab8d5_24158174-bb24-4367-8586-3d5a3afb47be.jpg?width=2000",
      "retailer_url": "https://www.amazon.co.uk/dp/B09X75RYFP",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 432,
      "brand": "Optimum Nutrition",
      "range_name": "Protein Bar",
      "flavour": "Marshmallow Crunch",
      "weight_g": 65,
      "protein_g": 20,
      "kcal": 217,
      "pack_price_gbp": 19.03,
      "bars_in_pack": 10,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T12:14:00.000Z",
      "cost_per_bar_gbp": "1.903",
      "cost_per_20g_protein_gbp": "1.903",
      "product_url": "https://whichbar.co.uk/bars/optimum-nutrition-protein-bar-marshmallow-crunch",
      "nutrition_source": "https://www.optimumnutrition.com/products/marshmallow-crunch-protein-bar-20g",
      "retailer_url": "https://www.amazon.co.uk/dp/B0C541XRG8",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 308,
      "brand": "Misfits",
      "range_name": "Plant-Based Protein Bar",
      "flavour": "Caramel Popcorn",
      "weight_g": 50,
      "protein_g": 16,
      "kcal": 181,
      "pack_price_gbp": 23.79,
      "bars_in_pack": 15,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T04:17:00.000Z",
      "cost_per_bar_gbp": "1.586",
      "cost_per_20g_protein_gbp": "1.9825",
      "product_url": "https://whichbar.co.uk/bars/misfits-plant-based-protein-bar-caramel-popcorn",
      "nutrition_source": "https://uk.eatmisfits.com/cdn/shop/files/popcorn_table.png?v=1778703186&width=1200",
      "retailer_url": "https://www.amazon.co.uk/dp/B0F1FNBD7N",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 330,
      "brand": "Protein Works",
      "range_name": "The Big Little Bar",
      "flavour": "Chocolate Hazelnut Honcho",
      "weight_g": 33,
      "protein_g": 10,
      "kcal": 104,
      "pack_price_gbp": 19.99,
      "bars_in_pack": 20,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T06:17:00.000Z",
      "cost_per_bar_gbp": "0.9995",
      "cost_per_20g_protein_gbp": "1.9990",
      "product_url": "https://whichbar.co.uk/bars/protein-works-the-big-little-bar-chocolate-hazelnut-honcho",
      "nutrition_source": "https://www.theproteinworks.com/the-big-little-bar-20-pack",
      "retailer_url": "https://www.amazon.co.uk/dp/B0GR9JXG38",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 333,
      "brand": "Protein Works",
      "range_name": "The Big Little Bar",
      "flavour": "Chocolate Brownie Boogie",
      "weight_g": 33,
      "protein_g": 10,
      "kcal": 104,
      "pack_price_gbp": 19.99,
      "bars_in_pack": 20,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T06:17:00.000Z",
      "cost_per_bar_gbp": "0.9995",
      "cost_per_20g_protein_gbp": "1.9990",
      "product_url": "https://whichbar.co.uk/bars/protein-works-the-big-little-bar-chocolate-brownie-boogie",
      "nutrition_source": "https://www.theproteinworks.com/the-big-little-bar-20-pack",
      "retailer_url": "https://www.amazon.co.uk/dp/B0GR9FS2NK",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 281,
      "brand": "Powerbar",
      "range_name": "30% Protein Plus",
      "flavour": "Chocolate",
      "weight_g": 55,
      "protein_g": 17,
      "kcal": 190,
      "pack_price_gbp": 26.06,
      "bars_in_pack": 15,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T01:17:00.000Z",
      "cost_per_bar_gbp": "1.737333333333333333333333333",
      "cost_per_20g_protein_gbp": "2.043921568627450980392156862",
      "product_url": "https://whichbar.co.uk/bars/powerbar-30-protein-plus-chocolate",
      "nutrition_source": "https://www.powerbar.com/cdn/shop/files/f10a0c3ee98f412a8b5e66cb68e57c16_a33d44b1-4ed5-4311-a040-59a1eef12775.jpg?width=2000",
      "retailer_url": "https://www.amazon.co.uk/dp/B000H2V7X0",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 45,
      "brand": "Pulsin",
      "range_name": "Protein Bar",
      "flavour": "Maple & Peanut",
      "weight_g": 50,
      "protein_g": 14,
      "kcal": 241,
      "pack_price_gbp": 25.89,
      "bars_in_pack": 18,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T15:17:00.000Z",
      "cost_per_bar_gbp": "1.438333333333333333333333333",
      "cost_per_20g_protein_gbp": "2.054761904761904761904761904",
      "product_url": "https://whichbar.co.uk/bars/pulsin-maple-peanut",
      "nutrition_source": "https://www.pulsin.co.uk/products/pulsin-maple-peanut-protein-bar-18x50g",
      "retailer_url": "https://www.amazon.co.uk/dp/B0081594A8",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 26,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Caramel",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T13:38:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-caramel",
      "nutrition_source": "https://www.yubibar.com/products/caramel",
      "retailer_url": "https://www.amazon.co.uk/dp/B0BLHCS4Y8",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 28,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Speculoos",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T13:38:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-speculoos",
      "nutrition_source": "https://www.yubibar.com/products/speculoos",
      "retailer_url": "https://www.amazon.co.uk/dp/B0BLHFJ7Y1",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 32,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "S'mores",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T13:48:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-s-mores",
      "nutrition_source": "https://www.yubibar.com/products/smores",
      "retailer_url": "https://www.amazon.co.uk/dp/B0C9JVLWG4",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 33,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Hazelnut",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T14:17:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-hazelnut",
      "nutrition_source": "https://www.yubibar.com/products/hazelnut",
      "retailer_url": "https://www.amazon.co.uk/dp/B0CBN1CRLT",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 35,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Raspberry Ripple",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T13:33:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-raspberry-ripple",
      "nutrition_source": "https://www.yubibar.com/products/raspberry-ripple",
      "retailer_url": "https://www.amazon.co.uk/dp/B0CBN49QY9",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 36,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Fudge Brownie",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
      "currency": "GBP",
      "offer_checked_at": "2026-10-25T13:38:00.000Z",
      "cost_per_bar_gbp": "1.0825",
      "cost_per_20g_protein_gbp": "2.1650",
      "product_url": "https://whichbar.co.uk/bars/yubi-fudge-brownie",
      "nutrition_source": "https://www.yubibar.com/products/fudge-brownie",
      "retailer_url": "https://www.amazon.co.uk/dp/B0CHVX76CR",
      "quote_source": "Keepa Amazon UK Buy Box including delivery"
    },
    {
      "id": 37,
      "brand": "YuBi",
      "range_name": "Protein Bar",
      "flavour": "Honeycomb",
      "weight_g": 35,
      "protein_g": 10,
      "kcal": 99,
      "pack_price_gbp": 12.99,
      "bars_in_pack": 12,
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